The right story attracts the right audience.
Your story is uniquely yours and its what will draw your dream clients to your business – but being able to tell that story clearly is key.
To help us with this, I have the great pleasure of welcoming Hayley Griffiths of Hayley G Creative to the podcast. As a copywriter, Hayley is here to help you confidently tell your unique story, share your value and connect with your dream customers. For her, it’s not just about the products or services that you offer – it’s about finding the right words to articulate your brand in a way that confidently reflects your purpose, values and vision.
With over a decade of marketing experience and writing behind her, Hayley is here to help female business owners like you showcase the uniqueness of their brand with copywriting that engages their ideal customer, builds loyalty and delivers results.
Hayley’s specialty is storytelling that cuts through the noise and creates a genuine connection. Today, she’s sharing what her process looks like, the power of a strong brand voice, and how to use SEO and AI as tools, NOT the core of your copy.
As well as all things copy, Hayley and I talk about business mindset, values, advice, and the journey for her to build a life and business that are truly in flow.
For insight into creating clear, consistent, authentic copy that flows naturally and resonates with your ideal audience, look no further. Hayley is an open book on copywriting and telling your story – and to see an example, simply jump on the beautiful website she helped me to create.
Where you can connect with Hayley:
Website: www.hayleygcreative.com.au
Instagram: @hayleyg.creative
Get your hands on Hayley’s go-to tool to bring those beautiful words to the forefront of your business and brand. Download your free copy right here.
Listen to the episode here:
Listen on Apple Podcasts Listen on Spotify
It does get to be easier but it takes commitment. Let's go behind the gloss, and the hustle culture that we see online, and get real about what it takes to create and run a sustainable business and life.
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